By customizing your packaging materials, your customers have noticed you’ve gone the extra step. While they may have been drawn to your site because of your product, an eco-friendly mailer with your logo may play a part in them returning. Shop4Mailers offers customizable shipping supplies, including envelopes, stickers, and tissue paper for unboxing events that will have your clients raving about your products to family and friends.
Poly Mailer Bags, Online Traffic, and Social Media
When the pandemic hit in 2020, shoppers were forced to purchase most of their products online. This created a surge in online traffic for many companies. While many companies focused on free shipping and other promotions to keep their committed customers while adding new ones, some companies focused on branding their orders, improving their shipping process, and preparing for the world of social media to see what they had created.
With everyone at home, people were scouring social media and watching videos of friends and strangers promoting products, testing them, and explaining the pros and cons. Many companies chose to rethink their packaging in hopes a social media influencer would feature it during an unboxing.
What is Unboxing?
Unboxing is a social media trend that has taken the world by storm. Unboxing is when people open products and capture the process on video to upload to the internet or via a live stream. The user then explains the product in detail and, when applicable, includes a demonstration.
Why Unboxing Affects Your Business
Unboxing became a successful way for brands to gain visibility and have influencers stand behind their products. This drove sales through the roof, especially in a time when people were staying inside. While many people have gone back to their normal day-to-day, for the most part, several customers have chosen to stick with products that created an ideal shopping experience.
In addition, unboxing allows viewers to experience a product vicariously and even sway them to purchase it. Viewers are experiencing this product for the first time through someone else and deciding if it’s something they believe is worth purchasing based on the unboxer’s words.
How Poly Mailer Bags Keep Your Customers Happy
- Company Values
- Packaging
- Returns
Choosing Companies
Choosing the right manufacturer to purchase your mailers from can be daunting. Are they giving you the best deal? Are they knowledgeable? How do you know that they have your best interests in mind?
These are all questions to ask yourself. The ideal manufacturer will know all the products they offer, provide a wide range of options, and offer customization and top-notch service.
Little to no packaging material
Poor packaging can deter a buyer from your product, and excessive packing material is also a major don’t. While there may be times you need to fill the void, it’s imperative to choose eco-friendly material that creates little to no mess when opened. Creating a user-friendly experience that starts with your packaging can have customers choosing you over another company.
Keep in mind that bubble mailers are a great alternative for products that may need some extra protection. Customers tend to navigate towards things that are recyclable and don’t make a mess.
Easy Returns
Creating an easy return process for your customers is something mailers have helped thousands of business owners accomplish. An easy return process is another great way to keep your customers while attracting new ones. There is nothing worse than a company that makes it feel impossible to return an item. So how do poly mailers help create the ideal return process? Two simple things:
- Reusable mailers
- Return labels included in package
Mailers Are Reusable
Poly mailer bags are reusable for returns! Not only does this help create a sustainable shipping process and increase a company’s popularity by showing their commitment to reducing waste, but customers also don’t have to purchase or find something in their house to return a product.
Many of the shipping bags are resealable and are able to be reused at least once. This allows customers to be able to return a product without needing a second mailer or even tape to close a box.
Return Labels Can Be Included in Purchase Envelope
Shop4Mailers is a one-stop-shop, allowing you to purchase all your shipping needs. Companies have started adding a return label right in the mailer when shipping the product in case their customers may need it. By taking control of a return process instead of relying on the customer to do the legwork, these companies have created loyal customers purely due to their easy return process.
Studies show that at least 30% of all products ordered online are returned and that 92% of customers would buy a product from the same company if the return process was easy.
Have we convinced you yet? Poly mailer bags are the perfect choice for anyone looking to ship something. Whether it’s your side business or you’re just shipping things to friends occasionally, there is an option for you. Place your order today and start creating your brand around the perfect customer experience.
